Diamond Watches

Factory diamond watches are set by the manufacturer, in-house, with stones matched to the brand's own standard and the setting documented in the reference number. A Rolex 126334 with a factory diamond dial, a Day-Date 228348RBR with a diamond bezel, a Cartier Ballon Bleu with a diamond bezel or a Chopard Happy Sport are what this collection is about. Swiss Watches Dot Com does not sell watches with aftermarket diamonds.

Our diamond collection includes Rolex Datejust and Day-Date with factory diamond dials and bezels, Lady-Datejust and Pearlmaster, Cartier Ballon Bleu and Santos with diamond bezels, Chopard Happy Sport, Chanel J12 and Joe Rodeo Glory, every one with factory-set stones.

We are an independent dealer in Buckhead, Atlanta, and we buy, inspect and photograph every diamond watch ourselves. Each listing carries the exact reference, the condition grade on our published scale, the pressure-test result and a plain list of what comes in the box. Ships free by insured FedEx Priority Overnight, or try it on in the showroom.

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Why Buy From Swiss Watches Dot Com

We're an independent pre-owned watch dealer in Buckhead, Atlanta, and we'd rather tell you exactly what a watch is than oversell it. Every piece is checked in-house, listed under its exact reference number, and described with its condition, its accessories, and anything you should know before you buy.

  • Verified Authenticity

    Every watch is inspected and verified by our experts so you can buy, sell, or trade with total confidence, no exceptions.

  • Insured Delivery

    Every shipment is protected end-to-end, packed properly, insured, and handled with care from our hands to yours.

  • Concierge-Level Service

    Whether you’re after a specific reference or comparing options, our team provides straight answers, fast responses, and guidance that respects your budget and taste.

Authenticity Guaranteed

Our watchmakers examine the case, movement, dial, hands, bracelet and serial against the manufacturer's reference before a watch is listed. Every watch carries our Lifetime Authenticity Guarantee.

  • Checked against the manufacturer's reference
  • Timed, pressure tested and function checked
  • The watch photographed is the watch you receive
Read the Full Authenticity Guarantee

Shipping & Delivery

Every order ships free by FedEx Priority Overnight, fully insured, and requires an adult signature. We ship within one to two business days of payment.

Free pickup at our Atlanta showroom is available. Choose it at checkout and we will confirm a time.

  • Free FedEx Priority Overnight
  • Fully insured, adult signature required
  • Ships in 1–2 business days
  • Free showroom pickup at checkout
Read the Full Shipping Policy

What Our Clients Say

Read All Reviews

  • The hype is real. This place is the best. James was awesome to work with and got me the exact watch I wanted at the best price around! Very knowledgeable staff and in-house watch repair and experts. Don't gamble somewhere else, particularly with your luxury watch purchases. Would give more than 5 stars if I could.

    Jon T.

  • I just received my new watch by Fedex from Swisswatches.com. I am so happy with the service I received. Leah was very friendly and responsive and I had a great experience.

    S. S.

  • I been shopping with Jenee for 4years she’s amazing always gets the job done! She’s the best i never without anything she always help with the perfect decision.Thanks Jenee for my new Rolex purchase.

    Nisha R.

  • I dealt with James. He was extremely pleasant and patient. He answered all my questions and provided excellent customer service!

    Soni J.

  • Amazing selection of watches, always a great time seeing Feras and he is very helpful and was able to source me a rolex that I wanted within a week. They treat you like family

    Xiang L.

  • Enjoyed shopping here so much! Very nice staff overall but Aya was extremely helpful, she’s so knowledgeable and prepared to help at all times. Answered all my questions and kept a beautiful smile on!

    Leah T.

  • I just bought a new timepiece from Leah. She answered all of my questions thoroughly and delivered everything as promised. I would highly recommend!

    Nadia R.

  • I came in to shop for some watches today and Phil got me right! I didn’t exactly know where to start to get me a new watch and gave me a clear pathway to get me in something new. Phil is the best!

    Lee C.

  • I have been working with Feras for a year now. I am very happy with the service he provides as well as the quality of the pieces.

    Jessica S.

  • I had a great experience with James. He was very knowledgeable and showed me several nice watches including a hublot.

    Camiel G.

  • I had an amazing experience shopping here, the attention to detail on exactly what I wanted reassured me that I was making a great decision, this was a big investment for me and I appreciated the customer service Sage provided me

    Carti H.

  • I had a great experience with my order. Jenee was very helpful and she worked to get me the best deal for two watches. I received thoughtful and friendly service, something that goes a long ways these days in business! I am looking forward to visiting the storefront the next time I am in Atlanta. Also, I was very impressed by the condition of the watches.

    Joe W.

  • Worked with Zahir and Leah a lot for almost 7 figures worth of watches, 10/10!! Amazing service and amazing people.

    Dave

  • Was in need of a GMT Master ii link and Will and his staff were welcoming and extremely professional! Would definitely recommend.

    Dequan J.

  • Jenee Ewen was great, the customer service was spectacular and she will always have my business Thanks again 🏆

    Choland C.

  • Unbelievable kind and helpful staff. Dominique and poly at Swiss Watches were great in showing a large selection of watches.

    Sidaq B.

  • Ms.Dominique Brown gave me great information regarding the watches that you I’m very interested in and the website…. I can’t wait to make my first purchase

    Tyrel H.

  • Feras was very informative and professional! Took great care of us!

    Nacole B.

  • Great place to do business! Phil Truss & Marcus Nowell are knowledgeable and a couple of good guys to deal with.

    James M.

  • Always work with James Lary probably gave the best experience one could have when spending a large sum of money.

    Mark D.

  • Awesome customer service , and highly recommend coming in checking out this great selection and ask for Dominque

    Erick B.

  • Amazing inventory, great prices, and top notch service!

    Pardes S.

  • Jenee gave us a great tour and showed us around. Also answered good questions and gave us a Capri Sun, just doesn’t get any better.

    Bobby G.

  • Will and his team killed it again. If I could give 100 stars I would!!!! Come in, you can thank me later!

    Brian B.

  • Leah is the best in the business, highly recommend, five stars!

    Alexander L.

  • Great customer service. Paulie was very helpful

    Abdul A.

  • We came looking for a specific watch and Feris was more than helpful.

    Amanda H.

  • Great experience Jenee was great to work with.

    Jamaal D.

  • Dominique is amazing ! Customer service was great

    Mandy O.

  • Jenee gave me a great experience today!

    Kj J.

  • I came to check out some watches and will was a great help !

    MC S.

  • Thank you so much for everything feras

    Rio U.

  • I had a fantastic experience working with both Paoly and Rob. They made the buying experience enjoyable. Will definitely be coming back for another watch in the future.

    Harrison S.

  • Fair pricing, super knowledgeable staff, and friendly service. I got paid on the spot, and they were also able to source this sweet 36mm two tone Datejust with olive diamond dial I couldn’t find anywhere. I’ll be back!

    Karim M.

  • Visited all the way from Detroit to check out the store! Great experience. Shout out to Jenee!

    Ron B.

  • Jenee gave great service with my repair.

    Alonzo J.

  • Jenee gave great customer service today! Loved her energy!

    Godfrey D.

  • Go see my girl Jenee on watches! First Rolex down. She got it. Trust me.

    Edrick H.

  • They have a wide selection of time pieces! Jenee did a nice tour of the place and explained each individual piece I looked at in a very detailed manner.

    Neco S.

  • Great place to find vintage watches

    Christopher L.

  • Paoly Reyes, thank you for helping us with our purchase. You are a very kind person, thank you very much :)

    Ashton G.

  • Very professional people! Very service-oriented, no nonsense, just service 🍒

    M. S.

  • Paoly's service was excellent, 100% recommended! She was very attentive and helpful with your orders!

    Andruw M.

  • Paoly's attention and service is 100%, I highly recommend her, she's the best 🙏🏾

    Joseph R.

  • Julissa was awesome! So sweet, very patient and knowledgeable about everything I asked for. I would definitely recommend asking for her whenever you visit the store. Great customer service! :)

    Gabriel H.

  • The entire experience was priceless I appreciate Paoly Reyes her work ethic, gratitude, and hospitality.

    Jason S.

  • Jenee was an amazing salesperson. Great communication, price, and products! Swiss Watches is Top Tier! Thank you all so much! Cody

    Cody R.

  • Chaz and Dominique are amazing! I came in thinking I wanted one thing, but their expertise lead me down another road. They were patient and made sure I love the pieces! I will definitely be back!!!

    Aura T.

  • I recently purchased a piece with the incredible help of Leah and Will, and I couldn’t be happier. They were both extremely knowledgeable, patient, and dedicated to helping me find the perfect timepiece. Highly recommend for anyone looking for a seamless and topnotch experience.

    Spencor H.

Diamond Watch FAQs

How do you verify that diamonds are factory set?

We check the reference and dial code against the manufacturer's catalogue, confirm them with the warranty papers or a brand service record where available, and inspect the setting style under magnification. If factory origin cannot be verified, the watch is not listed.

Why don't you state carat weights?

Manufacturers rarely publish carat weights for watch diamonds, and we will not quote a number we cannot verify. We describe the diamonds as the factory specifies them, in line with the FTC Jewelry Guides.

Does a factory diamond watch hold its value?

Factory diamond references from Rolex, Cartier and Patek Philippe hold value in line with their non-diamond counterparts and often better, because the setting is documented and original. Aftermarket diamonds typically reduce a watch's value, which is one reason we do not sell them.

What warranty comes with a pre-owned diamond watch?

Every watch we sell is covered by our 1-Year Limited Warranty on the movement and water resistance from the date of delivery, handled directly by Swiss Watches Dot Com, plus a Lifetime Authenticity Guarantee. The full terms are on our Warranty page.

How quickly will my diamond watch ship?

Watches ship within one to two business days after payment clears, free by FedEx Priority Overnight, fully insured, with an adult signature required. You receive tracking by email the moment it leaves Atlanta.

How to Sell My Watch

Selling or trading your diamond? We pay the same day, ship free and insured, and inspect on video so you see exactly what we see. Trade-in credit applies toward any watch we offer.
Get a Quote for My Diamond Trade Toward Another Watch

Need Help? Get in Touch

Have questions? We're here to assist you in any way possible or you can visit us. We're here to help.

Phone
(770) 584-1378
Email
info@swisswatches.com
Address
3255 Peachtree Rd NE
Suite 3
Atlanta, GA 30305
Hours
  • Mon–Fri 11 AM–6 PM
  • Sat 12–5 PM
  • Sun Closed